Simon Skene

Director, Sportworks Commercial Services -

Simon brings a wealth of commercial experience to Sportworks.   Most recently, he was business development and sales manager for Qatar Sports Investments. Based in the Middle East, he developed commercial opportunities and sports brand sponsorships for Qatari sports teams and federations, including the national team to the Beijing Olympics and the Qatar National Football Association.

Previous to this, a role with the Asian Games Organising Committee positioned Simon as head of licensing and merchandising for the Doha 2006 Asian Games in Qatar.

Over the years, Simon’s vast licensing and merchandising expertise has seen him working on major property including the Manchester Commonwealth Games, Welsh Rugby Union and FA, England FA, and Grand National Aintree.  Whilst running an event management company, focusing on merchandising and retail operations he worked closely with governing bodies including England Netball, Disability Sport England and England Karate.

As director of commercial services at Sportworks, Simon manages commercial opportunities for clients.  He focuses on developing innovative solutions in the licensing, merchandise and sponsorship arena, ensuring Sportworks is recognised as leading the way in marketing and promotion.

Passionate about rugby, Simon plays for Coventry’s Broadstreet RFC and is a Committee member.